Business Daily Selling The Hundred
Nov 25, 2024
Discover the buzz around England and Wales' innovative cricket format, designed to attract new fans. The potential for Indian investment, much like the IPL, is sparking interest in team ownership. Explore how women's cricket is gaining visibility and the challenges of marketing this new approach. The podcast also delves into the rise of franchise leagues globally and the evolving landscape of cricket investments. Will this fresh format reshape the future of the sport? Tune in to find out!
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