Therapy helped me understand why I did a lot of the f*cked up things and reacted in the wrong way but it didn't give me the ability to control my behavior. That is what Mendi brings. It's a very physical thing. - Moha Bensofia

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Wellness + Wisdom Episode 542

Moha Bensofia, CEO of Mendi, a breakthrough technology that allows for at-home neurofeedback training, joins Josh Trent on the Wellness + Wisdom podcast to discuss his journey to success, how Mendi helped him get rid of nightmares, how the device regulates emotions through the prefrontal cortex, and why the positive impact on people's mental health is more important than profits.

Do you want to enhance your mental resilience?

In this episode, you'll learn how Mendi works and how to use it, what the functions of the prefrontal cortex are, and what benefits neurofeedback training brings to individuals.

Get 20% Off Mendi!

20% Off with Code "JOSH20"

Better brain health starts today. Buy yourself the gift that keeps on giving. Learn to avoid distractions, and enhance mental resilience with Mendi.

Take control of your attention: Ready to take your career to the next level, with increased energy, productivity, and focus?

Learn how to avoid distractions: Say goodbye to mind-wandering and task-switching. Practice with Mendi to stay focused for longer.

Enhance mental resilience: Modern life is stressful. Train your brain and improve mental resilience – when and where it matters most.

Save 20% with Code "JOSH20"

Listen To Episode 542 As Moha Bensofia Uncovers: [01:30] From Nothing To Success

Mendi - Save 20% with "JOSH20"!
Moha's background that led him towards starting a business.
The reason why it's easier for him to make decisions instead of overthinking.
Why teaching made him happy.
430 Zach Bush MD | Sacred Commerce & Community: How To Thrive In 2022
483 Wayland Myers | NonViolent Communication: How to Stop Arguments In 60 Seconds + The Power of Loving Detachment
How he relies on his instincts and doesn't like to half-ass things.

[20:40] Neurofeedback For PTSD + Stress

How he became a CEO without having to do any CEO work.
333 Dr. Kelly Brogan | The Spiral Path: How To Own & Love Your Self
Jordan Peterson
Why people need to be strong and kind.
Dealing with PTSD after living through the war in Libya.
Why he didn't believe that neurofeedback really works.
How Mendi removed Moha's nightmares and helped him deal with stressful situations.
Why he's been fasting for the past 10 years.

[41:50] Life Impact Over Money

Why he doesn't care about the money as much as about the impact.
Rickard Eklöf
Sammy Saldjoghi
Understanding life without having to search for answers.
Sophia Bensofia
Why he created a "candy room" at his house.
Peter A. Levine

[50:05] Mendi + Prefrontal Cortex

Why emotional regulation is the ultimate superpower.
The reason Moha doesn't have children yet.
How the prefrontal cortex controls everything.
Muse - 20% Off with The Code "JOSH20"
Breathwork.io
How Mendi is similar to exercising with barbells.
Marcus Exall
Daniel Ek
What it takes to be a good CEO.
How to Change Your Mind: What the New Science of Psychedelics Teaches Us About Consciousness, Dying, Addiction, Depression, and Transcendence by Michael Pollan

[01:07:50] Mental Health Pandemic

Andrew Hill, MD
How Mendi came to life.
Oura Ring
Moha's experience working with NASA.
Dr. Ben Rein
Why Mendi's not scared to share the truth as a company.
Ido Ben Artzi
What it means that mental health is the real pandemic.
How to use Mendi.

Power Quotes From The Show Emotional Regulation

"The ultimate superpower that a human can have is emotional regulation. It's that ability to stop yourself from shoving somebody's face into a urinal. That is actually more strength than actually doing. There's another level of strength above being able to be the guy that does that that makes you the guy who has the ability to do it but doesn't." - Moha Bensofia

Prefrontal Cortex Blood Flow

"There's a study that's been done in Sweden on violent defenders. The one thing they all have in common is that they have a lack of oxygenated blood flow to the prefrontal cortex. Being able to control that, being able to tap into these things at will is a powerful skill to have. It's life-changing. The person that can turn that off and walk away from a problem and the person that can't, have very different outcomes and very different lives. That's the difference between being awarded and celebrated for achievements vs ending up in prison." - Moha Bensofia

How To Be A Good CEO

"To be a good CEO you need three things:

You need to listen and you need to learn. Don't make this about you and your ego. Surround yourself with smart people and learn from them.
You need to care. Part of your job is to care about your team, the users, and the investors. Just care.
You need to communicate. You know how to talk. It's so simple to be a CEO." - Moha Bensofia

Nothing Is A Coincidence "In life, there are no coincidences. Everything is meant to be." - Moha Bensofia Links From Today's Show

About Moha Bensofia

Moha Bensofia is of Europe's most active angel investors who started from nothing just a few years ago, at nearly 40 years old. Invested in dozens of companies and with a clear vision of building great things with amazing people.

CEO of Mendi, a neurotech company that intends to improve the lives of 100M people within the next 5 years.

Background: Costa Rican- always been very "health obsessed" but in a very Pura Vida sense that combines maximum life enjoyment with "biohacking”.

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