Code and Conquer - The Indie Hacker Podcast

#033 Building a $15K/Month MVP Agency with Janu Lingeswaran

16 snips
Feb 7, 2025
Janu Lingeswaran, founder of Featherflow and Boilerplate Hub, shares his entrepreneurial journey from product manager to running a successful MVP agency generating $8-15K monthly. He discusses strategies for sourcing quality developers and managing remote teams. Janu emphasizes effective SEO for bootstrapped businesses and the unique challenges of the German startup ecosystem. He also offers practical advice on work-life balance and navigating the transition to entrepreneurship, advocating for community building among indie hackers. A must-listen for aspiring founders!
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INSIGHT

Confidence and Backup Plan

  • Janu feels confident about his agency's future, citing current clients and a strong network.
  • He views returning to a part-time or full-time job as backup options, minimizing risk.
ANECDOTE

Client Acquisition

  • Janu's first five clients came inbound, primarily through Twitter, without targeted content.
  • Recent clients came through referrals, prompting a move toward outreach and sales pipelines.
ADVICE

Detailed Contracts

  • Create detailed contracts with mock-ups and specifics to avoid scope creep.
  • Clearly define what's included and excluded, such as app store deployment, to manage client expectations.
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