The Unstoppable Podcast Domain Investing Basics & Audience Q&A with Ish Milly
Mar 4, 2025
Ish Milly, an experienced domain investor and founder of the Digital Real Estate Academy, shares his insights on the evolving world of domain investing. He emphasizes the importance of education and understanding the end user for successful sales. Ish discusses how AI tools are revolutionizing outbound strategies and advises new domainers to avoid emotional attachments to their names. Networking, identifying market trends, and the balance between building and flipping domains are highlighted as key components for success.
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Education Drives Domaining Success
- Domain investing has clear fundamentals you must learn: registrars, registries, selection, pricing, and trend study.
- Educated domainers outperform novices because the sell-through rate is typically about 1%.
Learning By Clubhouse Conversations
- Ish learned domaining during the pandemic by hosting and joining Clubhouse sessions and talking to legends like Rick Schwartz and Michael Duras.
- That direct access to experts accelerated his learning and shaped his approach to the market.
Educate Before You Buy
- Get a foundational course or community before buying names so you avoid rookie mistakes and shorten the learning curve.
- Treat domain education like an investment with measurable ROI before committing capital.