Episode 1204: Protecting Your Brand: Avoiding Intellectual Property Pitfalls with Jeff Holman

Learn how smart legal strategies can protect your brand and power your startup’s growth before costly mistakes happen.

 

In this episode of Sharkpreneur, Seth Greene interviews Jeff Holman, Founder and CEO of Intellectual Strategies, who shares insights on how startups and scaling businesses can protect their intellectual property and build strong brands. He discusses common mistakes companies make when it comes to trademarks and branding, and offers practical advice to avoid legal disputes that can cost thousands or more. Jeff also opens up about the unique approach his firm takes to work hand-in-hand with innovative companies, helping them navigate legal challenges while fueling their growth.

 

Key Takeaways:

→ The critical importance of valuing and protecting your brand early

→ Common pitfalls startups face with trademarks and intellectual property

→ How poor legal planning can lead to expensive rebranding battles

→ Strategies for choosing strong, protectable brand and product names

→ The passion behind helping innovators bring new ideas to market

 

Jeff Holman, founder and CEO of Intellectual Strategies, is changing the way startups and scaling businesses access legal support. As the creator of the first Fractional Legal Team at Intellectual Strategies, he’s made it possible for companies to tap into expert legal advice at key points in their growth—without needing a full-time, in-house team. This innovative approach means businesses get exactly the help they need, when they need it, and without the hefty overhead, helping them navigate everything from early-stage challenges to high-stakes scaling decisions.

 

Connect With Jeff Holman:

Website: https://www.intellectualstrategies.com

Instagram: https://www.instagram.com/intellectualstrategies/

LinkedIn: https://www.linkedin.com/in/holman/

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