From engaging high schoolers to partnering with community influencers, discover how Grossman Yanak & Ford cultivates future accountants.

This episode of the Small Firm Philosophy podcast features a discussion with GYF's Colleen Febbraro about the firm's freshman forum program, the importance of promoting the accounting profession, changing stereotypes, and more.

SFP is produced by AICPA & CIMA’s firm services team, aka the Private Companies Practice Section (PCPS). PCPS manager Erin Hartman, CPA, conducted the interview, which is part of an ongoing series on accounting firm business model transformation that PCPS is leading for AICPA & CIMA.

For more on the series, check out the Transforming Your Business Model landing page.

SFP 92: Sowing the seeds for future CPAs