039 | How To Use Value-Based Pricing to Sell High-Value Services With Denise Mandeau

Many people tend to underestimate the power of owning their value in the different parts of their lives, and this holds true for value-based pricing. This is important because creating a price based on the way you perceive your value also affects the way your customers will perceive your value, so you've got to show them you're worth their investment. Denise Mandeau is a renowned business growth strategist. She sits down with Michelle Weinstein to discuss the inherent value in value-based pricing. Thinking of taking your business to the next level? This is a great step to start!

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