A modern tradeshow strategy that works with MJ Smith | Industrial Marketing Live

IML’s vendetta against poorly leveraged trade shows continues with some added firepower: Enter MJ Smith. MJ, who is now the VP of marketing at CoLab, will walk us through her trade show journey taking a company from 40 shows a year to the targeted, result-driven strategy she’s using today. – Join us live on future IML sessions! Learn more and register at https://www.gorilla76.com/industrial-marketing-live.