Preparing for the Unexpected cover image

Preparing for the Unexpected

Leaders Under Fire: Navigating Corporate Crisis w Jeff Chatterton

Mar 6, 2025
50:33

Join me Thursday, March 6, 2025 on the VoiceAmerica business channel, as I talk with crisis communications expert, speaker, and co-author of 'Leaders Under Fire: The CEO's Survival Guide to Navigating Corporate Crisis' Jeff Chatterton.  During our talk on Crisis Communications we touch on such subjects as:  1. Telling stories,  2. Controlling the narrative,  3. Follow the steps,  4. Green light / red light communications,  5, The recipe for crisis communications,  6. Emotions and empathy,  7. "7 to 11 words" (you have to listen to know what that means),  8. Social media,  9, Boring is good,  10. Dealing with legal advice,  11. Good and bad examples of crisis communications,  12. Ego...and more.  Jeff sheds some great insights on how to communicate during a crisis - the good, the bad, and the downright ugly things all all CEOs (and other leaders) need to know. Don't miss what Jeff has to share. Enjoy! 

 

I’m an expert in high-stakes and crisis communications. I calm upset stakeholders, build trust and help my clients return to profitability. This means I work with good companies that need help telling the truth, in order to end negative headlines and erase bad publicity.

My clients tend to come from four industries:  1 - Aviation - whether it’s a hot air balloons, a charter airline in Africa, or sightseeing operation over Las Vegas  2 - Major Venues - I’ve delivered crisis training to 30+ arenas & stadiums, hosting 17 major pro sports franchises.  3 - Tourism Attractions - Amusement Parks, Family Entertainment Centers & Waterparks. 4 - Travel & Hospitality - Whether it’s Quito, Ecuador after an earthquake, Bali after a volcano or South Africa after the Ebola crisis, I work with different tourism regions to bounce back quickly and even stronger. 

My clients are either in the middle of the worst day of their career, or if they’re smart - PREPARING for the worst day. I aim to deliver outcomes within hours of engagement via real-world tested strategy deployment. While every client is unique, I tend to deploy a combination of these services: a) 1x1 Consulting b) Post-crisis Recovery Planning c) High stakes, crisis & media training d) CrisisTether Insurance.

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