[[:encoded, "Perry Marshall is one of the most sought-after and expensive business strategists in the world. Endorsed in FORBES and INC Magazine, he’s guided clients like FanDuel and InfusionSoft from startup to hundreds of millions of dollars. \n\nPerry has helped tens of thousands of small companies become big companies by applying advanced 80/20 to online advertising. \n\nHis newest book, Detox, Declutter, Dominate: How to Excel by Elimination, is for business owners who are overworked, overwhelmed, and struggling to keep up with their ever-growing to-do list. I’m sure he will have some great insight for us today.\n\nHere are some questions I asked Perry that you will benefit from by listening to his interview:\n\n1.\tYou wrote a book, 80/20 Sales & Marketing, the definitive guide to working less & making more. I’m curious, what are your thoughts around 80/20 as it relates to the current business environment? \n\n2.\tWhat are the 80/20 principles you feel represent the greatest opportunity for business owners today?\n\n3.\tIn your newest book, Detox, Declutter, Dominate, you talk about 7 principles that always work, are true for any business, and will be just as valid 50 years from now as they are today. What are these 7 principles?\n\n4.\tWhat do you recommend to a small business owner wanting to get their online marketing strategy up and running effectively?\n\n5.\tPrinciple 6 of the 7 principles in your new book is to build an impenetrable moat around your business to help insulate your business from the competition. Can you please explain this?\n\nWhat is the best way for us to get a copy of your newest book, Detox, Declutter, Dominate?\nOn Amazon and it costs under $10. It is 36 pages packed with great content. The book was originally 150 pages and it got the 80/20 slash, so brought it down to the most powerful content in 36 pages that will be just as impactful in 2071 as it is in 2021.\n\nGet Your \"30 Day Street MBA\" at https://www.perrymarshall.com/. \nJoin Perry's latest email series, 30 Day Street MBA. Street MBA delivers a powerful missive each and every day for a month - a tip, an insight, an actionable strategy, a story you’ll never forget...and keeps you in earshot of our most important announcements, events and breakthroughs. Get started with this course, and a punch in the face as Perry said, by going to https://www.perrymarshall.com/training/street-mba/. \n\nSubscribe to my podcasts and get notified every time a new episode is released.\n\n

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