Connected Car Take 3: Your Mobile Digital Identity

The buzz: Honk if you love connected cars! The future is definitely connected and it's already here. Consumers, especially millennials, living an always-connected lifestyle expect continuous access to personalized information and services from service and content providers of their choice – even while driving. They do not want to be restricted by the VIN of the vehicle they happen to be driving or in at any moment. How do they define their ideal mobile digital identity? What information do they want while on the road? How much are they willing to pay for it? The experts speak. Joe Barkai, Industry Analyst: "Driving is distracting me from texting." John Ellis, former Ford Global Technologist: "Never disrespectful. Always irreverent." Larry Stolle, SAP: "I can do without more than I can put up with." (Colleague, circa 1980). Join us for Connected Car Take 3: Your Mobile Digital Identity.