

UpOnly & Flip with Brian Krogsgard (Ledger) | ETHDenver 2023 Interview #8
Mar 9, 2023
Brian Krogsgard, also known as Ledger, is the co-founder and CMO of Flip, an NFT aggregation platform, and the creator of UpOnly, a podcast focused on cryptocurrency. In a lively discussion, he shares insights about the resurgence of UpOnly following a sponsorship shift and details the unique features of Flip, catering to NFT traders. He elaborates on strategies for navigating the NFT landscape, emphasizing community engagement and the significance of notifications for trading decisions. The conversation highlights the growing potential of NFTs beyond mere speculation.
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Episode notes
Ledger's Origin
- Brian Krogsgard's association with Ledger originated from a spontaneous podcast episode.
- This episode featured Bitlord and unexpectedly attracted a large live audience, leading to the adoption of his on-screen persona.
UpOnly's Status
- UpOnly, Krogsgard's podcast, follows a flexible recording schedule due to FTX's collapse.
- This allows the show to prioritize important events without regular obligations.
Flip.xyz Overview
- Flip.xyz is an NFT aggregation platform combining features of exchanges, aggregators, and research platforms.
- It offers a comprehensive NFT experience on desktop.