The Prof G Pod with Scott Galloway 2022 Predictions
6 snips
Jan 6, 2022 Get ready for some bold predictions as Scott looks ahead, while also reflecting on last year's hits and misses. The fascinating growth of Apple to a $3 trillion valuation steals the spotlight. The concept of a 'meta-universe' and the emergence of 'SuperApps' spark intriguing discussions. Insights on companies like Peloton and Twitter highlight the shifting landscape of consumer behavior. Finally, Scott emphasizes the importance of personal connections in navigating life’s unpredictabilities.
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Big Tech Growth and Apple's Luxury Strategy
- Big tech, especially Apple, Amazon, Alphabet, and Meta (Facebook), added trillions in market value in 2021.
- Apple's success comes from combining tech with luxury, focusing on design and brand experience.
Apple's Luxury Positioning
- Apple's strength lies in its luxury brand image and meticulous design, making it stand out in tech.
- Their stores, vertical integration, and focus on brand experience contribute to their success.
Gateway Computer's Misstep
- Scott Galloway recalls being on the board of Gateway Computer, which had a flawed retail strategy.
- Gateway's cow-spotted stores were a good idea with poor execution, unlike Apple's successful stores.