89. The 4 Stages of Video Adoption w/ Ethan Beute

You already believe that sending video messages is one of the most successful ways to make you and your team members more visible to customers. But you’re a little iffy on exactly how to adopt video messages into your organization successfully.    I’m Ethan Beute, Chief Evangelist at BombBomb, host of The Customer Experience Podcast, and co-host of the CX Series on the B2B Growth Show, here today to share what I’ve learned about video messaging adoption from years with the BombBomb team.   What you’ll learn about:   - The 4 stages of video adoption & their essential questions   - How to overcome the discomfort of seeing yourself on video   - Things people say when they’ve adopted video successfully   - What it looks like in your organization when sending videos is normalized behavior   Check out these resources I mentioned during the podcast:   - I wrote The Video Messaging Adoption Guide   - I co-wrote Rehumanize Your Business   Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.