Equity The Equity crew riffs on the Intuit-Mailchimp news
Sep 13, 2021
The crew dives into Intuit's jaw-dropping $12 billion acquisition of Mailchimp, unpacking its significance in the tech realm. Discussions touch on Mailchimp's unique bootstrap journey and how it challenges typical startup narratives. The episode contrasts employee compensation preferences, particularly outside Silicon Valley. Listeners will find insights into how this deal could reshape Intuit's customer relationship strategies and its implications for future IPOs in the tech market.
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Intuit's Strategic Expansion
- Intuit's acquisition of Mailchimp expands its product line beyond financial data.
- It allows Intuit to own customer relationships, not just financial data, a crucial aspect for SMBs.
Bootstrapped vs. Funded
- Mailchimp founders appeared on a TechCrunch panel alongside Cabbage, a heavily funded fintech company.
- The panel contrasted bootstrapped and heavily funded companies, highlighting their fundamental differences.
Compensation Preferences
- Mailchimp prioritized bonuses and profit sharing over traditional equity structures for employees.
- This decision reflects the preference for cash compensation over equity in some non-Silicon Valley markets.