The Last Word with Matt Cooper cover image

The Last Word with Matt Cooper

Amazon.ie Launches In Ireland

Mar 18, 2025
Adrian Weckler, Tech Correspondent with the Irish Independent, discusses the launch of Amazon.ie in Ireland, which eliminates the need for local users to rely on the UK version. He delves into its subscription model, which is cheaper but raises questions about the equivalent shopping experience. The conversation highlights potential challenges for small retailers due to Amazon's impact on local competition and the necessity for them to adapt to new consumer behaviors. Weckler also addresses the hurdles faced by Irish businesses navigating the Marketplace.
12:27

Episode guests

Adrian Weckler

Podcast summary created with Snipd AI

Quick takeaways

  • The launch of Amazon.ie in Ireland reduces subscription costs and allows local sellers to reach consumers without customs duties, expanding product availability.
  • Irish retailers emphasize their competitive edge in personal service and unique offerings, aiming to retain customers despite the challenges posed by Amazon's dominance.

Deep dives

The Significance of Amazon.ie Launch

The launch of Amazon.ie represents a major step for online shopping in Ireland, allowing local sellers to access the marketplace without facing customs duties typically associated with purchases from the UK. This change enables products like protein powder to be sold directly in Ireland, broadening the range of what's available to consumers. Additionally, the pricing structure has shifted, with a new monthly subscription price of €7 compared to the previous €11 for Amazon.co, attracting interest from potential customers. However, this lower price comes with limitations, including fewer products available for Prime shipping and missing features like family sharing and Prime reading, prompting many users to reconsider switching from the established .co version to the new .ie service.

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