The Hustle Daily Show Inside the $6.8B sewing industry and how you can capitalize on it
May 13, 2024
Discover the thriving $6.8B sewing industry, the surge in Amazon sales, lucrative opportunities for businesses, social media trends in sewing, e-commerce avenues, and the surprising appeal of sewing to younger men. Join hosts Jon and Cyan for an insightful discussion on how to capitalize on this growing trend.
AI Snips
Chapters
Transcript
Episode notes
Sewing's Surging Popularity
- Arts, crafts, and sewing sales on Amazon rose 27% year-over-year, highest among major categories.
- The pandemic sparked interest, but DIY fashion and sustainability keep the trend growing.
Massive Sewing Market Size
- The sewing machine market nears $7 billion, with threads also generating over $2 billion.
- This reflects a large and growing market fueled by increased user engagement.
E-Commerce Opportunities in Sewing
- Businesses can sell mini sewing machines, threads, or bundled sewing patterns online to capture market share.
- Offering themed thread color palettes can attract customers like makeup palettes do.