Jay Acunzo has served as a digital media strategist at Google and held multiple leadership positions at high-growth technology companies, including HubSpot. He spent three years as VP of Brand for the venture capital firm NextView before founding Unthinkable Media, which creates original series with B2B brands. Jay hosts his narrative-style podcast Unthinkable, and travels the world as a keynote speaker.

In this conversation Jay talks with Erik about his new book: Break the Wheel: Question Best Practices, Hone Your Intuition, and Do Your Best Work.

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