Brooklin Nash is the Head of Content at Sales Hacker and the content marketer for Outreach. Brooklin and Brett discuss “content facilitation” as a way for content marketers to connect with industry experts and avoid writing content on subjects they only know a little bit
about. Great content is a collaborative process.
0:00 Intro
0:58 Conversation with Brooklin
3:35 Sales Hacker
5:09 Content facilitation
11:17 Collaboration
13:19 Role of Content Marketer
15:45 Ever company as a media company
17:22 Outreach
19:45 Advice to marketers
22:38 Connecting with Brooklin
23:30 Outro
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Follow Brooklin: | LinkedIn | Twitter | Sales Hacker | Outreach
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