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The Founders Forum

Founders Forum: Is Your Meta Tracking Broken?

May 7, 2024
32:19

In this episode of the Foxwell Founders podcast, Brett Fish, founder of Tag Hero, discusses the importance of tracking and technology in e-commerce.

He addresses the question of whether third-party tracking services provide an edge over Shopify's built-in server-side pixel implementation and provides insights into the perfect tracking setup.

 

Key Takeaways:

  • Who third-party tracking services are most beneficial for.
  • Why Shopify's pixel implementation may be just right for you
  • When its best suited to move to a third-party tracking service
  • The 3 things the best tracking set-ups all have
  • The importance of regular testing pixel events
  • Why Brett believes the founders membership is so valuable

To learn more about Brett Fish and TagHero you can head to: www.taghero.io

If you'd like to learn more about the Founders Community or want to become a member you can do so here: www.foxwelldigital.com/membership

 

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