Mama's Creations (MAMA) - The National Deli Solutions Company

In this business breakdowns, Adam Wilk sits down with Mama's Creations (MAMA) CEO Adam Michaels and Chief Commercial Officer Chris Darling. This MicroCap Business Breakdowns discussion took place live on January 7th, 2026, on the MicroCapClub Community. ⁠https://microcapclub.com/join-now/⁠

This is a follow up discussion from our initial interview with the company that aired June 24th, 2024: https://youtu.be/QU174KOAnyA?si=dnVLI5ajilPRExaX

Mama’s Creations, Inc. is a food business that seeks to be a “one-stop-shop” deli supplier. The company originally started selling a single product, Italian meatballs, but have since grown their product portfolio into other Italian cuisine along with salads, sandwiches, olives, soups, pizza and even some initial items in Asian cuisine. Their primary distribution channel is grocery and club. They have a nascent online presence and are very early in making in-roads in the convenience store channel.

The business was an operational turnaround with the arrival of CEO Adam Michaels CFO Anthony Gruber in September of 2022. During the past three years, management has improved operations, profitability, and added resources in operations, sales and marketing. The company has a vision of becoming $1 billion business that “owns” the fresh deli space, through a combination of organic growth and acquisitions. They have room to grow within the deli space, as they continue to build out their product portfolio. In addition, while they have a nice customer list including Costco, Sam's Club, Publix, Aldi, Albertsons, BJ’s and others, there remains room to penetrate even larger customers such as Walmart, Target, and Kroger, with an opportunity in convenience as well. https://mamascreations.com

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