Checking in with Nancy Leeds of Campaign Sick

“Where the memes are and where the conversation is, is constantly evolving.”

------

Nancy Leeds is a veteran political operative with over 18 years of experience in the field. She has worked on Democratic campaigns all over, from Minnesota to California to Arkansas, as well as with several politically oriented non-profits. 

She is also the author of Campaign Sick, a job serve and blog about best practices in electoral politics and campaign management. 

Nancy recently launched CampaignSick Consulting, a management consulting and recruitment practice specifically focused on the progressive ecosystem. 

Nancy rose to some campaign Internet fame during the 2012 election cycle when she started her Tumblr. It began as a knockoff of a then popular Feminist Ryan Gosling meme and evolved from there.

She was, in many ways, the Organizer Memes of the cycle.

If you missed it, I recently hosted Organizer Memes on the podcast. “Nancy walked so I could run” is what they had to say about Campaign Sick.

Nancy used her meme fame to launch a more serious blog, sharing advice and tips for organizers and campaign operatives. In the years that followed, she also became a trainer and launched her jobserve.

Throughout our conversation, we spoke about:

• How the internet has changed since Nancy launched Campaign Sick
• The rise and fall of different social platforms 
• How campaign culture has changed, and what it’s meant for the new generation of campaign staff and their comfort level as they’ve become more open to discuss what’s happening behind the scenes on their campaigns
• How campaigns have taken off the gloves and become willing to hit other campaigns - even within their own party
• The importance of candidates keeping it authentic, at risk of looking “like a dork.”
• Where downballot campaigns should be spending time online
• What’s happening with Tumblr

And a whole lot more!

Listen today at HelloMergeTag.com or wherever you stream podcasts.

Find all links referenced and additional resources at HelloMergeTag.com.