Uncanny Valley | WIRED

BIG INTV: Lareina Yee Discusses Breakthrough Technologies

Sep 30, 2025
Lareina Yee, a Senior Partner at McKinsey & Company, shares her extensive expertise in technology and AI-driven transformation. She discusses the profound impact of touchscreens and autonomous vehicles on society, and the concept of consumer-level digital twins for personalized design. Lareina emphasizes the importance of investing in people over technology to ensure effective implementation. With a focus on overcoming executive hesitation regarding AI adoption, she highlights the need for immersive experiences to inspire leaders and suggests prioritizing impactful technological initiatives.
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ANECDOTE

Everyday Moments Show Rapid Tech Normalization

  • Lareina Yee recounts small moments that reveal how quickly tech becomes normal, like children expecting touchscreens and autonomous cars.
  • She uses these stories to show how rapidly user expectations and interactions with tech change over a generation.
INSIGHT

Research Demystifies AI And Quantifies Value

  • McKinsey's AI research aims to demystify technologies and quantify economic potential like a $4.4 trillion estimate.
  • Lareina Yee frames reports as tools to help executives look ahead and plan strategically.
ADVICE

Learn By Playing In An AI Lab

  • Build a habit of curiosity and hands-on experimentation to understand emerging tech.
  • Use dedicated AI labs to test real tools and evaluate business relevance, not just technical novelty.
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