World Renown Thinker Roger L. Martin and a New Way to Think

Roger Martin is a trusted strategy advisor to the CEOs of companies worldwide including Procter & Gamble, Lego and Ford. In 2017, he was named the world’s #1 management thinker by Thinkers50, a biannual ranking of the most influential global business thinkers. In this engaging talk with Dan Pontefract, Roger discusses his newest book, "A New Way to Think: Your Guide to Superior Managerial Effectiveness." Roger is a Professor Emeritus at the Rotman School of Management at University of Toronto where he served as Dean from 1998-2013, Academic Director of the Michael Lee-Chin Family Institute for Corporate Citizenship from 2004-2019 and Institute Director of the Martin Prosperity Institute from 2013-2019. In 2013, he was named global Dean of the Year by the leading business school website, Poets & Quants. He has written twelve other books including When More is Not Better, Creating Great Choices written with Jennifer Riel and Playing to Win written with A.G. Lafley, which won the award for Best Book of 2012-13 by the Thinkers50.