The Thought Leader Revolution Podcast EP126: Dave Mendonca - How To Profitably Leverage Podcast Guest Marketing
Nov 20, 2018
44:21
Television. Radio. Print. Online. It's likely you've either spent advertising dollars on some of those media platforms or have made appearances on them in the hopes of finding more clients. How did that go? If that experience didn't provide the ROI you were looking for, our guest, Dave Mendonca, who is a Podcast Guest Marketing expert, podcast host and founder of Podcast Interview Experts, has an affordable alternative. It's called Podcast Guest Marketing. This strategy involves you appearing as a guest on industry relevant business podcasts that target your ideal audience so you can provide useful tips and ultimately build rapport with listeners to get them interested in what you have to offer. Thought leaders like Oprah and Tony Robbins already use this type of marketing because of its powerful ability to allow them to speak directly to loyal and passionate groups of listeners. Dave, who is also the author of Get Booked! Attract More Clients & Boost Your Brand Through Business Podcast Guest Appearances, will share his tips on how you can profitably utilize Podcast Guest Marketing. During this conversation, you'll discover…
- The #1 way to receive sales leads from your interview
- The importance of having a consistent brand to attract clients and podcast hosts
- How to craft an irresistible pitch email to secure guest appearances on your ideal shows