ETA Insider Podcast

The Art of ETA and High-Quality Revenue

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Apr 25, 2025
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ANECDOTE

Chewy Growth Experience

  • Christine Koval shared her personal experience at Chewy during its rise to a major e-commerce success.
  • She leverages this background to connect empathetically with sellers, understanding the uncertainty of running a business.
INSIGHT

Focus on Revenue Quality

  • Revenue quality and mission-critical demand are key to successful business acquisition.
  • Service businesses with recurring, required demand offer more predictable and defensible revenue streams.
ADVICE

Prioritize Relationship Building

  • Build authentic relationships through river guides, conferences, and cold calls rather than mass emailing.
  • Personal hustle and storytelling are essential in a competitive acquisition market.
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