

Unsucking Product Mgmt & Mrktg w/ Tom Evans @compellingmktr
Feb 28, 2012
42:00
Tom Evans, Principal at Lûcrum Marketing @compellingmktr
"It's a great honor to participate in a global forum of the product management community. Having been a product manager/product marketer for over 15 yrs, I appreciate the need for a forum like the Global Product Management Talk to discuss issues that we face on a daily basis, but often have no one in our company to speak with about them.”
“I have found that most product management organizations don't have a clear measure of their maturity and health, so in my session with the Global Product Management Talk, I hope to share some ideas that will help product management organizations establish a clear vision for their organization, assess their maturity against that and create a plan to grow and become more effective in delivering globally competitive products and services.”
Brought to you this week by AIPMM, The Association of International Product Marketing and Management
Resources: http://bit.ly/wq13tX