The Joe Pomp Show How Ryan Reynolds Turned a $2.5M Soccer Gamble Into a $100M Business
Apr 2, 2025
Delve into the incredible transformation of Wrexham AFC under the ownership of Ryan Reynolds and Rob McElhenney. Discover how a $2.5 million gamble evolved into a $100 million business. The podcast reveals the club's impressive financial growth, fueled by merchandise sales and sponsorships. Learn about the community engagement and strategic initiatives that have helped elevate Wrexham from underdogs to serious contenders in the football league. It's a captivating story of ambition and revitalization in the world of sports.
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Initial Doubts and Reynolds' Joke
- Joe Pompliano initially doubted the Wrexham AFC purchase, deeming it a waste of time.
- Ryan Reynolds jokingly told his wife Blake Lively about the acquisition.
From Local Club to Global Brand
- Wrexham's fans initially accepted the purchase out of necessity due to the club's financial struggles.
- The documentary "Welcome to Wrexham" transformed the club into a global brand, boosting social media presence and sponsorship deals.
Promotions and Financial Transparency
- Wrexham's consistent promotions in the English football system impact the club's finances.
- Public financial reports offer insights into the club's performance.