Action Academy | Replace The Job You Hate With A Life You Love The First 90 Days: What To Do AFTER You Take Over A Small Business w/ Cody Barton
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May 6, 2025 
This episode features Cody Barton, an entrepreneur with 13 years of experience and nearly $60 million in revenue across his businesses. He shares strategies for navigating the crucial first 90 days after acquiring a small business, emphasizing the need for active management. Cody discusses the importance of employee engagement and open communication during the chaotic initial week. He also introduces tools for prioritizing changes and executing marketing strategies effectively, focusing on fostering a solution-oriented workplace culture.
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First Week Priorities
- In the first week after acquisition, focus on legal and operational essentials like payroll and employment contracts.
- Avoid changing processes immediately; build trust by ensuring smooth day-to-day activities first.
Conduct Thorough Audit First
- Begin with an audit phase by thoroughly understanding all areas like marketing, sales, and operations.
- Act as a curious observer to learn processes, not to criticize or change immediately.
Build Trust With Your Team
- Spend first 30 to 90 days working alongside your team, doing small tasks and building relationships.
- Show genuine care through actions like bringing coffee and understanding their work environment.