Valuetainment "Fallon's Ratings EXPLODE!" - Gutfeld's Tonight Show Interview Causes Ratings To SKYROCKET
Aug 14, 2025
Jimmy Fallon’s ratings soared after a surprising appearance by Greg Gutfeld, defying late-night expectations. The hosts propose that inviting controversial figures like Trump could push viewership to new heights, sparking a debate on handling potential backlash. They dive into the rivalries between late-night hosts and the importance of embracing diverse political views. Plus, details on an exciting networking event for fans and industry insiders are shared, promising exclusive opportunities.
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Cross-Party Guest Boosts Ratings
- Jimmy Fallon’s Tonight Show saw a multi-year ratings spike after Greg Gutfeld’s appearance, drawing ~1.7 million viewers and a strong 25-54 demo.
- The segment bucked typical late-night drop-off by increasing viewership during Gutfeld’s portion.
Invite Diverse Guests To Grow Viewership
- Producers should book ideologically diverse guests to expand audience reach and break echo chambers.
- Patrick Bet-David suggests inviting opponents will bring new viewers even if it invites backlash.
Backlash Is Likely But Not Always Fatal
- Booking a controversial crossover guest will provoke audience backlash but can still succeed commercially.
- Adam Sosnick and Patrick Bet-David note critics will accuse hosts of "normalizing" the other side.