Kate Williams on building a brand from the ground up, influencer marketing and collaborating with big names

Kate Williams is the legend behind Retreat Yourself Box, a wellness brand that she built from the ground up. This episode, we chat about how Kate launched and grew Retreat Yourself Box without a marketing background, influencer marketing and collaborating with other brands. Key takeaways from this episode: How Kate managed to launch and grow Retreat Yourself to what it is today, without any prior marketing experience. What she would do differently if she were to start her business over from scratch. How she planned and marketed the launch of Retreat Yourself Box, and what she found to be the most effective ways of marketing the business. How Kate picked the most effective influencers to partner with - as well as what she wishes she had known before she started working with influencers Plus, Kate shares her top tips for pitching big brands for collaborations. Find out more about Kate and Retreat Yourself over on their website (http://retreatyourselfbox.com) or on Instagram (@retreatyourselfbox) Download my Complete Roadmap to a Killer Launch: http://stephtaylor.co/roadmap Follow me on Instagram: @stephtaylor.co