The Business of Authority Systems For Building Your Authority Business - Part 2
Jul 1, 2023
25:32
More systems that can help you build an authority business.
Talking Points
- Content is an important aspect of marketing
- A detailed checklist can be a helpful system
- Speaking can be a marketing activity
- It’s helpful to have a system that allows you to schedule promotions of your content
- Creating a playbook can be helpful for busy people who need guidance in promoting content
- Admin tasks are necessary, but can often be delegated to experts
- Determine which tasks are integral and necessary to your mission. You may be able to eliminate those that aren’t
- Keeping yourself healthy is necessary in order to keep performing at your best
- Exercise that you enjoy is good for both physical and mental health
- Set boundaries for yourself
- Creative pursuits can help you relax after a tough day
Quotable Quotes
“With an authority business, your content is critical.” –RM
“Your strategy should follow the medium too. You have to be respectful of the medium that you’re on.” –RM
“I’m not anti-ads, but if it feels like torture, do something else. There are other things to do.” –JS
“There are very very few things in my calendar that are immovable objects.” –JS
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