Independent Thinking - Nick @adpatina drops by to talk about vintage and collectable watch advertisements

Another episode of the Independent Thinking Show for @FifthWrist Radio. 

This is a place dedicate to showcasing the great people doing interesting and cool things in the world of horology. 

This time, hosts Roman (@TimesRomanAU) and Adam (@mediumwatch) chat with a Nick from @adpatina.

Nick is a visual artist and entrepreneur, specialising in sale and collecting of vintage printed watch and car advertisements.

Join us for a conversation about how watch advertising and marketing has evolved; what makes some ads true art and how to preserve and look after the ads you collect and frame.

Make sure to follow Nick on Instagram at @adpatina or on his website www.adpatina.com

Instagram Recommendations from this episode:

Nick - @niccoloy

Adam - @mrbradlytellstime

Roman - @en_nissen

Show notes

2:30 - Wrist checks - Rolex DateJusts 16200 & 16234 and SoLabs Layer One

12:25 - What makes a good watch advertisement?

15:50 - Bad Watch Ads

21:20 - What drives collectors of vintage watch ads?

29:00 - Ads as a timestamp for what our society values and treasures

33:55 - Watches and political figures who wear them

36:00 - Precision, tool watches, good value and luxury (evolution of the messaging)

39:00 - Advertising tool watches and dress watches - alternative strategies

44:00 - How to preserve and look after vintage watch ads

53:40 - Grail watch ads

1:02:00 - The future of watch ads and future of “Ad Patina”

New Theme Music for 2022: The Wrong Time by Silent Partner (via YouTube Free Music Channel)

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We hope you enjoy listening to this episode as much as we enjoyed making it!

Stay On Time & Cheers from DownUnder