Finshots Daily Why Adani and Birla are betting big on wires and cables
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Mar 22, 2025 Indian conglomerates like Adani and Birla are making significant investments in the wires and cables market, which is projected to grow dramatically by 2032. Their strategic maneuvers aim to boost competition and transform the industry landscape. This shift brings forth both exciting opportunities and challenges for existing players, pushing the sector toward greater efficiency and innovation. Tune in to understand how these developments could reshape the future of wires and cables in India.
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Wires and Cables Market Growth
- Adani and Birla are eyeing the Indian wires and cables market, projected to grow significantly.
- This market is expected to almost double in value by 2032 due to rising electrification demand.
Birla's Construction Ecosystem
- Birla Group is setting up a cables and wires plant in Gujarat under Ultratech Cement.
- This is part of their strategy to build a construction ecosystem.
Birla Pivot
- Birla Group launched Birla Pivot, a B2B e-commerce platform for construction materials.
- They aim to be a one-stop shop, integrating vertically to control the value chain.