TEI 287: How an insight became a lip balm for speakers

Global Product Management Talk is pleased to bring you the next episode of... The Everyday Innovator with host Chad McAllister, PhD. The podcast is all about helping people involved in innovation and managing products become more successful, grow their careers, and STANDOUT from their peers. About the Episode:  There is much to learn from a good product story; how an insight leads to an idea, which becomes a product concept and grows into a business case resulting in developing a new product that is launched and grows through the product lifecycle. Personally, I also enjoy learning from industries I’m unfamiliar with. So, when I discovered a new beauty brand that is in the formation process, I was excited to talk with its founder, Ginger King. She is a chemist with previous senior management roles at several large cosmetic companies. Her first product under her own brand, FanLoveBeauty, is a lip balm. There is a lot you can learn from this interview beyond elements of the product journey. This includes how to speak with passion about your own product — something Ginger does well.