
 A Changed Mind | Mindset That Matters
 A Changed Mind | Mindset That Matters 184 You're Sitting on a Million Dollar Business: The Secret Framework I Used to Turn My Story into $40 Million
 Oct 20, 2025 
 Discover how personal experiences can fuel entrepreneurial success. The host shares his incredible journey from addiction to building a $40 million business. Learn a transformative framework to turn your story into a scalable system. Dive into value-based pricing, with insights on targeting your offers within a sweet spot range. Understand the power of storytelling in marketing, as it builds trust and authenticity. Explore how to start small with one-on-one coaching before scaling up, ensuring high-quality transformations. 
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Story Is Your Business Blueprint
- David Bayer frames your personal story as the curriculum life gave you and the source of a business idea.
- Your transformation is the bridge between who you were and who you are meant to serve.
From Addiction To A $40M Business
- David Bayer recounts addiction, foreclosure, and recovery as the origin of his mission.
- He turned that lived suffering into a $40 million business by teaching from his story.
Identify The Transformative Theme
- Identify the core pain and lessons in your life that others need and will pay to learn.
- Translate that theme into the foundation of your brand, content, and offers.

