Monique Gray, Founder of Momentum Cider, talks about her journey as an African-American woman in the industry, her passion for cider, and her goal to open the first black woman-owned cidery in California. She emphasizes the significance of networking and making connections in the cider industry, shares her experience judging ciders, discusses misconceptions and optimism about the cider industry, and explores the importance of support, self-care, and finding joy in making and drinking cider.
Monique Gray is the founder of Momentum Cider and aims to open the first Black woman-owned cidery in California.
Monique highlights the significance of mentorship and networking in her journey as a cider entrepreneur.
Deep dives
Monique Gray's Journey with Momentum Cider
Monique Gray, the founder of Momentum Cider, shares her passion for cider and her goal to open the first black woman-owned cidery in California. Transitioning from a career in wellness, Monique fell in love with cider and decided to share her passion with others. She received the Creator Launchpad grant from Beer Culture and Women of the Revolution, which has ignited the trajectory of her vision. Monique emphasizes the importance of being a leader and creating a pathway for African American women in the industry. She is proud to be part of Pink Boots Society, collaborating with other cider enthusiasts and getting involved in cider judging. With a focus on education and self-care, Monique is excited about the upcoming collaborations, developing various cider styles, and building her brand Momentum Cider.
The Power of Mentorship and Networking in the Cider Industry
Monique Gray highlights the significance of mentorship and networking in her journey as a cider entrepreneur. She mentions Chelsea of Benny Boy Brewing as a mentor and the Pink Boots Society as a valuable support system. Monique appreciates the guidance and connections provided by these women in the industry. She acknowledges that reaching out for help and advice takes confidence and emphasizes the importance of being connected to people who share your passion. Through collaborations and attendance at industry events like CiderCon, Monique continues to expand her network and build relationships that will contribute to the success of Momentum Cider.
Changing Perspectives on Cider and Building Momentum
Monique Gray discusses the reactions people have when trying her ciders and how it challenges their preconceived notions of what cider can be. She aims to showcase the diversity of cider styles and flavors, breaking away from the stereotype of overly sweet or artificial cider. Monique is proud of the progress she has made in building Momentum Cider, including trademarking the name, developing a logo, and working on her website. She highlights the need for education and continued learning in the cider industry, including pursuing certifications and participating in cider judging.
Balancing Work, Parenting, and Self-Care in Entrepreneurship
As a self-employed mother, Monique Gray emphasizes the importance of self-care and maintaining a balance between work and parenting. She mentions the support of her children and their understanding of her entrepreneurial journey. Monique believes that taking care of oneself is essential for success and encourages other women to prioritize self-care as well. Through meditation, spa days, and moments of healing at the beach, Monique rejuvenates herself and stays focused on her goals. She attributes her ability to handle multiple responsibilities to her commitment to self-care.
It’s not breaking news to say there aren’t many women owners across beverage alcohol, or to say there are even fewer Black women in ownership positions. That’s why when a company helmed by an African-American woman does launch, it’s essential to explore who they are, what they’re doing, and how we can understand their endeavors to help move industry cultures forward.
Monique Gray is the founder of Momentum Cider, a fledgling cider brand out of Long Beach, California, and the recipient of the inaugural Creator Launchpad Grant from Beer Kulture and Women of the Bevolution. Both organizations aim to provide resources through mentorship, scholarships, grants, opportunities for collaborations, and much more in order to improve equity and accessibility in beer and beyond.
Monique is relatively new to cider, but she’s unabashedly passionate about its history, traditions, and place on contemporary shelves and menus. As a lifelong entrepreneur, she decided to transition from a career in wellness into cider after falling in love with the beverage and discovering a passion to share it with others. She sees herself as a pioneer in the space, with a goal to open the first Black woman-owned cidery in California.
In this episode, you’ll hear how (and when) she plans to accomplish that goal, using the resources and connections from the grant, as well as other local organizations and partnerships like an upcoming collaboration with Benny Boy Brewing. You’ll hear Monique describe what it was like to receive the grant and why she takes the responsibility of this opportunity very seriously. A guiding principle of her career has been the ability to ask “Why not?” when trying something new, and so far, it’s paid off. Let’s hear how, right now.
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