High-Income Business Writing Podcast

#370: How to Stay Top-of-Mind without Being Annoying — Melissa Mitri’s Low-Stress Approach to Nurturing Client and Prospect Relationships

27 snips
Apr 23, 2025
In this engaging discussion with Melissa Mitri, a freelance health writer and content strategist, listeners discover how to foster genuine connections without the awkwardness of traditional networking. Melissa reveals her low-stress approach to staying top-of-mind with clients, focusing on empathy and generosity rather than pushy follow-ups. She emphasizes redefining networking on your own terms, sharing practical tips for nurturing relationships in the freelance world, especially in health and wellness writing. It's a refreshing take on building professional ties without feeling intrusive.
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ADVICE

Authentic Networking Basics

  • Network by connecting authentically on your own terms rather than using traditional cold pitching.
  • Start conversations with genuine compliments or comments about others before mentioning your services.
ADVICE

Stay Organized and Consistent

  • Track your contacts and follow-up dates using tools like Excel or ClickUp to stay organized.
  • Consistently check in with clients, even when you don’t need work, to remain top of mind.
ADVICE

Diversify Follow-Ups Creatively

  • Vary your follow-up messages with story ideas, quick tips, or service offers like reviews and fact-checking.
  • Use AI tools like ChatGPT to generate fresh ideas based on your knowledge and prospects’ needs.
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