Everyday AI Podcast – An AI and ChatGPT Podcast EP 214: KPMG Leader's Secrets of Balancing AI Innovation and Ethics
Feb 23, 2024
Kelly Dowd, a Senior Consultant at KPMG's Innovation Lab, shares insights on navigating the complexities of AI adoption. She emphasizes the importance of balancing innovation with ethical considerations, especially in a rapidly evolving landscape. Topics include the role of transparency and collaborative strategies for effectively implementing AI. Dowd also discusses how companies can personalize customer experiences ethically, all while adhering to regulations like GDPR and CCPA, ensuring responsible use of data in AI-driven strategies.
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Episode notes
COVID-19 Adaptation
- The COVID-19 pandemic forced businesses to adapt or fail, similar to how AI is now pushing change.
- Companies that innovated, like restaurants offering curbside pickup, survived.
AI Adoption Tips
- Prioritize a stakeholder-centric approach, considering all parties impacted by AI adoption.
- Communicate transparently with clients about AI's impact on processes and timelines.
Sephora's Personalized AI
- Sephora uses AI to personalize customer experiences by matching makeup shades to skin tones.
- This improves customer satisfaction and creates a product tailored to individual needs.