Izell Reese is the CEO of RCX Sports, a youth-sports experiences business working with professional leagues, national governing bodies, and brands to reimagine accessibility and participation in sports. Under his leadership, RCX has become the official operating partner of NFL FLAG, NBA Jr. League, MLB Pitch, Hit & Run, and other grassroots programs that introduce millions of young athletes to sports each year.With a background as a former NFL player and now as one of the most influential executives in youth sports, Izell is dedicated to expanding opportunities for kids at every level. His vision emphasizes inclusion, character development, and pathways that connect community-based programs to high school, collegiate, and even professional opportunities. By aligning leagues, brands, and governing bodies around scalable, youth-first models, he’s helping to transform the future of sports participation in America.RCX Sports is not just about leagues—it’s about access, equity, and long-term growth. With initiatives that reduce barriers to entry and connect kids with positive experiences on and off the field, Reese is driving a movement to make sports a more inclusive and sustainable part of the youth experience.

Chapters:

01:28 – Izell’s Journey from NFL Player to Sports Executive 04:45 – Building RCX Sports into a National Leader

08:56 – Partnerships with the NFL, NBA, and MLB

12:19 – Expanding Access and Equity in Youth Sports

16:42 – Creating Pathways Beyond the Game

20:11 – The Role of Brands and Governing Bodies

23:37 – Scaling Grassroots Programs Nationwide

27:50 – The Future of Youth Sports Particip

Izell Reese:

🏠Website: https://rcxsports.com/

💼LinkedIn: https://www.linkedin.com/in/izell-reese-2a597b11

Scott Garber:

🏠 Website: https://profluence.com/

💼 LinkedIn: https://www.linkedin.com/in/sgarber40/

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#255: Izell Reese, CEO of RCX Sports - Scaling NFL FLAG & Youth Sports Opportunities