Surf and Sales S6E25 - Mike Muhlfelder - What AI f*cking up about sales?
Acandid conversations between sales leaders Scott Leese, Richard Harris, and Mike Muhlfelder In this episode, they chat with Mike Muhlfelder, founder of CalmOcean Sales, about the current state of B2B sales.
Mike shares his insights on the "epidemic" of not having enough pipeline, and how proper qualification is key to solving this issue. He explains his "four Ws" approach - focusing on what happened, why it needs to be solved now, who owns the project, and when it needs to be live.
We also discuss what AI is f'ing up in sales, with Mike cautioning that while AI can be helpful, it can't yet predict human behavior and decision-making. Scott and Richard share their perspectives on the future of sales jobs and the potential impact of automation.
You will come away with actionable strategies as well as thought-provoking perspectives on the evolving sales landscape.
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