• Mat Kerbis founded Subscription Attorney LLC to offer legal services through recurring monthly fees rather than hourly billing; in that way better aligning incentives between lawyer and client.
•       Going solo allowed Mat the freedom to innovate with new billing models, which is harder at larger firms wedded to the billable hour.
•       The subscription model expands affordable access to legal help, helping close the "justice gap."
•       Mat leverages legal tech and other automation strategies to work efficiently and keep costs low as a virtual solo practitioner who charges on a subscription basis.
•       When developing their product offerings, legal tech companies should consider the needs of subscription model law firms as a growing niche.
•        An "all-in-one" solution tailored to subscription law firms could integrate practice management, document automation, intake, billing, etc.
•        Mat's "Law Subscribed" podcast profiles lawyers using alternative fee arrangements and also features the tech enabling new models beyond the billable hour.
•        The legal industry needs new models like subscription-based billing as it competes for talent against fields with better lifestyles and fewer grueling hours.
•        Mat aims to spread the subscription model to save the legal profession and head off competition from alternative legal services.
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Mat's Subscription Attorney Website:  https://subscriptionattorney.com/

Mat's LawSubscribed Podcast: https://lawsubscribed.com/#podcast