
WSJ Tech News Briefing
TNB Tech Minute: Temu Stops Shipping to U.S.
Podcast summary created with Snipd AI
Quick takeaways
- Temu's decision to stop direct shipping to U.S. customers signals significant changes in international e-commerce due to regulatory shifts.
- Ireland's hefty fine on TikTok over privacy concerns highlights the increasing scrutiny of data protection practices in technology companies.
Deep dives
Return of Original Scent
Degree Cool Rush deodorant experienced backlash after a formula change that frustrated loyal customers, prompting one individual to start a petition for its return. In response to consumer feedback, Degree acknowledged its misstep and reinstated the original Cool Rush scent, making it available in major retailers like Walmart and Target at an affordable price under $4. This revival is significant as it highlights the importance of listening to customer sentiment and maintaining product loyalty, especially for a brand that has held the title of the number one men's antiperspirant for the past decade. The return of the Cool Rush scent symbolizes a win for consumers who appreciated its cool, crisp, and fresh aroma, resonating with their preferences for personal care products.