

Gartner Created Product Categories
Apr 27, 2023
This podcast discusses the increasing number of security product categories and their impact on the industry. Topics covered include the benefits and drawbacks of new categories, challenges in keeping up with new products, the role of CISOs in startups, the importance of ecosystem integration, and tensions in the security industry.
Chapters
Transcript
Episode notes
1 2 3 4 5 6
Introduction
00:00 • 3min
The Relevance of Prior Market Contracts and New Acronyms in the Cybersecurity Industry
03:13 • 9min
Evolving Challenges in Platform Vendor Innovation and Cloud Data Protection
12:00 • 5min
The Role of CISOs in Startups and Challenges in Categorizing Products
17:08 • 3min
Ecosystem Integration and Analyst Reports
19:45 • 11min
Product Marketing Practices and Tensions in the Security Industry
31:12 • 3min