Between Two Beers Podcast Owen Eastwood: The Unconventional Kiwi Coaching The World's Greatest Teams
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Jan 25, 2026 Owen Eastwood, a performance coach and best-selling author who builds culture and belonging for elite sports teams and organisations. He discusses immersive three-month listening, using whakapapa and Ubuntu to unite teams, emotional leadership work that moved NATO leaders, and how identity-first coaching reshapes clubs like Chelsea and national sides.
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Whakapapa Connects People To Purpose
- Whakapapa gives people a tangible sense of belonging and links them to a larger story.
- Owen uses this ancestral chain metaphor to make teams feel they belong and have a role to play.
Make Culture Accountable To Results
- Take responsibility for measurable outcomes: is the team improving and winning?
- Anchor well‑being and belonging as equal pillars to performance and measure impact on results.
A Letter That Changed Everything
- At 12 Owen wrote a handwritten letter to Ngāi Tahu asking if he belonged and they replied, 'we know who you are and you belong with us.'
- That reply became a lifelong marker that fuels his work on belonging.
