Creators On Air Building Balance and Authenticity with Niharikaa Kaur Sodhi
Feb 14, 2024
Content Creator and writer Niharikaa Kaur Sodhi shares her advice on honing your craft, building better balance, standing out from the crowd, being authentic on social media, surprises and financial independence, becoming a good writer and demanding payment, navigating sponsorships and authenticity, and authenticity in marketing and advice for creators.
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Authenticity over Trends
- Stay true to yourself and create content that genuinely resonates with you.
- This authenticity will help you stand out and avoid burnout.
Unconventional LinkedIn Success
- Niharikaa Kaur Sodhi shared that she doesn't post carousels on LinkedIn, despite common advice.
- Her text-based posts with photos and short videos perform well, sometimes exceeding her follower count.
Storytelling with Purpose
- Incorporate personal stories in your content to make it relatable and engaging.
- Always include a key takeaway or actionable advice for your audience.