If you’re like most small business owners, you’ve had to make decisions about what tools to use in your business. For example, which email service provider should you use? Or which website platform should you use? Should you use WordPress? Or Squarespace? Or … the list of options just goes on and on.
Recently, I went through the process of selecting a new social media scheduling tool. The one I was using just wasn’t doing the job anymore. And I needed something with more functionality, but was still affordable.
In this episode I’ll walk you step by step through the process I used to decide which social media scheduling tool to buy. I’ve used this process many times over the years, both as a Chief Information Officer and as a small business owner And the fundamental parts of the process are the same for both.
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