

Learning That Money Is Not the Goal After 300M Exit | Björn Keune & ReallyAlign Co-Founder Pete Byrne
- 07:11 Chapter 1: Journey to Success
- 08:49 Chapter 2: Seeking Integration and Change
- 09:44 Chapter 3: Transformation and Authenticity
- 10:37 Chapter 4: Continuous Journey of Growth
- 17:24 Being In The Driver Seat
- 22:15 What Is Alignment?
- 33:17 Breathing Techniques and Emotional Release
- 40:54
- 50:02 Definition of Success
- 01:04:00 ReallyAlign
Bjoern Keune is the co-founder of Invincible Brands, a company that generated more than 100M in annual revenue and was later valued at 400M.
Björn's goal was to become rich. Because money seemed to him to be the key to feeling free. In his early 30s, he achieved his goal and sold at approximately 300M to the Henkel Group, earning him millions. But his life went off the rails during these years: he cheated on his partner and turned to drugs. Then he gets to know Breathwork, learns breathing techniques - and develops a new plan for his future.
This conversation was held with Björn Keune and his Co-Founder Pete Byrne from ReallyAlign. We recorded after a 60-min breathwork session in Berlin.
If you are an entrepreneur - check out the guys:
ReallyAlign: https://www.reallyalign.com/
Björn Keune LinkedIn: https://www.linkedin.com/in/bjoernkeune/
Pete Byrne LinkedIn: https://www.linkedin.com/in/petebyrnera/