How big meat can make the transition to clean meat - Innocent Meat
Oct 23, 2023
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Laura Gertenbach, an expert in helping big meat companies transition to clean meat, discusses the challenges of regulatory approval, finding the perfect recipe for cell growth, and the production process of clean meat. They also explore the challenges faced by the European Union and the production of growth factors for clean meat.
Innocent Meats focuses on providing the necessary components and knowledge to traditional meat processors to produce cultured meat using plant-derived ingredients.
The company is working on regulatory approvals and seeking partnerships and funding to scale up their production of cultured meat.
Deep dives
Innocent Meats: Animal-Free Cultivated Meat
Innocent Meats, a cultivated meat company based in Rostock, Germany, aims to eliminate animals from the meat production equation. They focus on producing cultured meat using plant-derived ingredients. Their goal is to provide a production system and all necessary components to traditional meat processors, enabling them to produce cultured meat directly. Innocent Meets has developed expansion media, including growth factors and primary cell media, which are crucial for the production of cultured meat. They are currently working on regulatory approvals and are seeking partnerships and funding to scale up their production.
The Challenges and Progress in Cultured Meat
Cultured meat companies face challenges in finding the perfect growth media that is not animal derived. Innocent Meets has been working on their expansion media since their inception in 2020. They have a team of 10 people, including scientists, and are focused on regulatory approvals for their bio ingredients. They plan to apply for regulatory approval in the US and Asia next year. The company believes that recent developments in the US commercialized cultured meat industry will create new opportunities and attract more funds to the field. Additionally, they emphasize the importance of sales and marketing to successfully introduce cultured meat products to the market.
The Future of the Cultivated Meat Industry
The speaker predicts that within three years, cultured meat products will be available in most supermarkets in the US. They highlight the exponential growth of the industry and the potential for prices to drop as production scales up. Innocent Meets aims to be a leader in supplying bio ingredients and production systems to the cultured meat industry. They see traditional meat processors as their primary customers, providing them with the necessary components and knowledge to produce cultured meat. The company acknowledges the regulatory challenges in Europe and plans to focus on the US and Asia for commercialization.
Laura Gertenbach talks to FoF interviews about how they are helping the big meat companies make the transition to 'Clean Meat' i.e. cultivated meat. Their products are 'Innocent' because they do not use animal derived products.
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