Podcasting Business School

538: Lead Magnet Strategies for podcasters (Online Business Hot Seat episode)

11 snips
Dec 20, 2024
Raina Rokiki, a podcast growth coach in the Online Business Academy, shares invaluable insights on turning listeners into paying clients. She discusses effective lead magnet strategies and the importance of balancing email list growth with other promotional efforts. Raina emphasizes intentional planning for lead magnets to boost audience engagement, while also highlighting community support's role in successful podcasting. Tune in for practical tips on monetizing smaller audiences and enhancing business strategies!
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ADVICE

Lead Magnet Focus

  • Focus on using lead magnets to grow your email list in 2025.
  • Leverage successful podcasts for lead generation.
ANECDOTE

Email List Power

  • Adam realized the power of email lists when one email generated $30,000 in new clients.
  • Raina was one of those clients, highlighting the impact of a focused email strategy.
ADVICE

Lead Magnet Struggle

  • Podcasters often struggle to balance lead magnets with other promotions.
  • Focus on one call to action per episode to avoid overwhelming listeners.
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